The factory-town of Torviscosa, built on the initiative of SNIA Viscosa company and designed by the architect Giuseppe De Min, represents a relevant example of company town of the twentieth century. Since its inauguration, media documented its industry and its architecture: from the fascist propaganda of the 30s, to the SNIA company advertising of the 60s. This process of recording and sharing values continued, over years, with public initiatives of cultural enhancement, exploiting the opportunities offered by the various media. Current academic research and promotion activities have defined original paths of knowledge, disclosing and re-evaluating a modern industrial heritage of international relevance.
