We construct new families of non-toric 5d SCFTs via abelian orbifolds of the Reid Pagoda, including a surprising infinite family of rank-1 theories, that evade all known classifications. Using the McKay correspondence, we derive their BPS quivers and superpotentials. The hallmark of these theories is a novel sector we dub Pagoda matter, whose vacuum expectation values obstruct the Kähler moduli. This mechanism freezes the gauge coupling to infinite value, precluding a weak-coupling limit and rendering the theories intrinsically strongly coupled. Finally, we interpret these results as 5d SCFTs deformed by non-constant flavor backgrounds.
