The paper intends to offer a study on olive oil tourism. Olive oil tourism is apart of the broader context of food and zvine tourism. Specifically, oil tourism represents a
foì'm of cultural a.nd experiential tourism. Furthermore, oil tourism can enable the promotion and enhancement of a. territory. First, the article presents a brie f analysis
of the legislative discipline on wine tourism. Then, particalar attention is devoted to some local experience. The recent legislative discipline on olive oil tourism is the topic
of the last paragraphs. A few final remarks close the essay.