The current digital revolution has a strong impact on the people life and on the research process in most of the scientific areas. Geography and cartography have been invested by the innovation connected with GIS. Moreover, they reacted to the new opportunities given by the new web applications founded on the dynamic paradigm of Web 2.0. In the geographic framework the possibility to self-supply the online contents brought to the Volunteered Geographic Information phenomenon. This study presents a number of preliminary results of a project aimed at reformulating the theoretical framework of Photographic Tourism. The research focuses on the integration of social media and web mapping as an application of neogeography. The estimation (based on a sample) of the proportion of geotagged photos loaded on Flickr during 2016 and the analysis of the spatial distribution of the considered sample are the main objectives of the paper.